ONLINE MARKETING

Affordable Targeted Ads
If you are not running Facebook Ads which includes Instagram Ads, you are losing an affordable way to advertise. Facebook represents a good opportunity for small businesses to drive sales online. 

Only Facebook gathers information from their 2 billion users that can be used to create a profile of your target customer. Dynaweb can create and maintain your Facebook account, create Ads and market to your target audience all for a small monthly fee.
Facebook introduced Carousel Ads a year ago, which lets Dynaweb showcase multiple images in one Ad. Carousel Ads are 20-30% lower cost-per-click than single-image Ads. Dynaweb uses the carousel format to meet different marketing goals. The carousel format is interactive, attention-grabbing and helpful for both direct response and brand awareness marketing. 
Drive Awareness and Sales with Videos
We created these video for Abba Father's Christian Store to be used on Facebook to capturing the attention of 
customers. With people gazing 5x longer at video than at static content on Facebook and Instagram, you can 
share the experience you offer, feature your product in action and deliver your message with video.
Paid Search Advertising
We use Google "Adwords". With Adwords, your website will appear on the 1st page. You will know exactly where your dollars are going and you only pay when an interested party clicks your Ad. You put a cap on what you are willing to spend ($10, $20, $30 a day). 
Below are benefits of Paid Search Advertising:
  1. Ads appear in Google, Yahoo, YellowPages (yp.com) and YouTube.
  2. We control what time of the day your Ad appears, like 8am to 5pm.
  3. We can target an area like a Zip Code, City, or State.
  4. We create several different Ads to discover what works best.
  5. You start seeing advertising results in less than a day.
  6. Test a new service or product to gauge its demand. 

Natural or Organic Listing 
Ranking #1 on Google, Yahoo and bing - is an aspiration for any website. Achieving success with organic search requires a fusion of at least three aspects of your website:

Great Content
There's no escaping the need for great content. Search engines put a high value on good, textual content. This means your website should read like the keywords you are targeting, including navigation menus, title tags, body copy, links and more.

A Good Content Management System (CMS)
Your CMS and the parts of your website you probably don't give much attention to - URL structures, HTTP redirects, canonical content, JavaScript, CSS and more is the key to search engine success. Our philosophy is to take the decision-making process away from the search engines whenever possible. From a technical standpoint, the website should be clear and straightforward, so even a robot can figure out what's going on.

Sufficient External Credibility (Links and more)
The best website structure and content is not always enough and you will need credibility from other websites. Inbound links give a website the power to rank for keywords. We recommend and implement appropriate, no-risk link building methods to push your rankings higher. But this phase can take several months or more to achieve rankings for competitive terms. The upside is, a competitive keyword often means the reward will be great and lots of traffic.

Local Listing 
It is competitive, but still an affordable way for your business to appear in Google My Business, Bing Local, Yahoo Local, Mapquest.com, Yelp.com, YellowPages.com or SuperPages.com are some examples of local listings. We work with you to cleanse, organize and optimize your local business listing with geo-coding, address standardization and more. 
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